Superface

This is a beauty brand launched by a cinematographer and it has received more attention in the Hong Kong market than in Korea.

They planned to enter the Amazon market to grow into a global brand, and Emptyfull helped them carry out this process.

We proposed to them a brand identity to solidify their position as a global brand that can accommodate a diverse customer base, not just Asians. We helped bring five of their flagship product lines to Amazon. For this process, we directly shot the product and model, and we designed it to further enhance the quality of the detail page we planned.

In addition, we conducted a market test through Facebook advertisements, and suggested a new brand identity and direction to them through a concept website sketch.