MTM Hotel is a franchise hotel brand established nationwide, starting in Gyeongju, Korea. Gyeongju, which was the initial starting point of MTM Hotel, combines natural green and warm mustard colors as a brand color in order to stick to the concept of a trip to Korean cultural heritage sites and the concept of a comfortable hotel for families. The symbol of MTM is completed with a logo reminiscent of a simple and solid house, and the tag design of the bedding and the toiletry completes the brand concept of a simple and modern hotel.